Entertainment logic
Rosen continues,
One of the things that slips in there, of course…is that entertainment logic can actually be the logic that a news company is operating under, and it doesn’t have to explain that to its users, or even to itself.
An example I would use is the way that CNN has purchased these pro-Trump talking heads. That doesn’t have any editorial logic to it. It makes sense to have conservative voices. It makes sense to have people from the middle of the country. It makes sense to have people who have certain priorities.
It doesn’t make editorial sense to have a pundit who is defending Trump, right or wrong. But it does make entertainment sense to have people like that on the air, if you are following entertainment logic.